Tableau CRM (formerly Einstein Analytics)

Insights don’t come from reports

Decisions happen in context, it’s who to call next about the new product offering, which task to prioritise. Insights need to be where the action is, not in another application. Embedded analytics is about making analytics work for every type of user, seamlessly complementing their work with meaningful insight into their jobs as well as offering useful recommendations for next steps.

Lightfold has made this real for some of the worlds biggest brands as well as smaller businesses doing cool things here at home. Our experience means we can bundle the incredible capabilities of the Einstein platform into functional outcomes that suit a huge variety of requirements across industry verticals. We’re focused on accelerating how quickly you reach value, so we charge exclusively on a fixed price model. Partnership isn’t just a buzzword for us, because your success is ours too.


Provide targeted relief:

  • Poor or patchy line of sight to customers
  • Poor collaboration or handoffs between different teams
  • Non-performant integrations don't show enough detail or show it too slowly
  • Page layouts are too dense, what's important isn't clear
    Critical intel is distributed across systems

Custom AI models

Aim higher:

  • Extract value from the data assets you already have on hand
  • Expand your analysis to forecasting and predictive recommendation
  • Find novel insights into your business
  • Use writeback to deliver detailed findings to every user